Inventory and Deals, Without the Double Entry.
Your DMS shouldn't be an island. Dealer Ultimate's DMS shares data with your CRM and CDP automatically — so a deal update in one place updates everywhere.
Inventory Management
Real-time unit and parts inventory, synced across your website, CRM, and sales floor the moment anything changes.
F&I & Deal Building
Build deals, run financing, and collect e-signatures without leaving the platform.
Service & Parts
Scheduling, work orders, and parts inventory connected to the same customer record as sales.
Accounting Built In
General ledger, accounts payable, and invoicing that stay in sync with every deal — no manual reconciliation.
Rental & Fleet Management
Handle reservations, contracts, and maintenance for rental units alongside your unit sales, in one system.
Mobile Lot Tools
Walk-around videos, mobile check-in, and inventory scanning — your team stays on the lot instead of behind a desk.
From Inventory to Close
Add Inventory
List a unit once — it syncs to your website, CRM, and sales floor automatically.
Sync Automatically
Status updates flow to every connected system the moment they happen.
Manage the Deal
Paperwork and deal status stay tied to the customer record from start to finish.